May 24, 2012

You’ve Got Mail!

This isn't how we get our mail any more! YES! YES! YES!

This isn’t how we get our mail any more! YES! YES! YES!


Ping!

Hi Karlie, here’s your twitter recommendations for the week…..

Ping!

Hey hun, drinks tonight?

Ping!

Hi Karlie, Pinterest weekly, your weekly Pinterest recommendations…

Ping!

Hi Karlie, your friends have updated their status, you might be interested…

Ping!

Karlie, it’s mum, i’m in sainsbury’s and oven cleaner is BOGOF i’m getting you one, it’s Mum.

Did you hear that?

Along with twitter, it seems Pinterest is now on the bandwagon of sending you emails on activity. If all the big guns are at it, if the actual places you go online are also emailing you to come visit, it proves that email marketing is still a big player doesn’t it?

I’ve always been a believer in Email Marketing, while it may not always bring huge return, it’s a gentle nudge towards you, your business and your product. While the receiver may not exactly thank you and run towards you with open arms, it’s a great way to say;

“Hello Karlie, remember me? I’m still here! Come and say hey!”

I’ve been having a chat this week with our social media team and we’re all of the opinion that most companies expect Social Media to be all about the sales. We know it’s about planting seeds. Creating web presence, ‘just in cases’.

When the big guns start invading your inbox, you have to sit up and pay attention. Why are they doing this?

You’ve got mail!

With everyone who is anyone, including your granny, having a mobile phone, and with mobile technology being the way it is, these emails come to your mobile. You’re out having coffee? Twitter drops in to say hey. You’re at the hairdressers? Facebook waves at you. You’re queuing at the shops, Pinterest is tapping your shoulder. Is this annoying, or do we secretly love the fact we look popular? That we have mail?

With the recent departure of my dad, my Mum has a new relationship with the internet and emails. She loves it that Foxy drops in to say hey! While we are all so fabulous and busy and far too important to read a mail, lots of people are reading their emails, smiling and happy to get them.

Why do I think this works? Well, it’s human nature that we want to be wanted, remembered and spoken to. In the chaotic space that is 21st century life, everything is vying for our attention, there’s a real case of information overload, we store information and delete it as it comes. It just needs to keep coming to remind us. On the flip side when there is a lull in our activity,  surely the unflashing red light, and the blue box’s absence on screen makes us a little sad? Have companies tapped into the fact that we like to get mail? As annoying as it can be, so much of our lives are tied to mobile phones, it’s common sense to go where we are.

Because maybe, just maybe, one time, we’ll have enough time to click on that email and read it, MAYBE, just maybe we’ll click the link and we’ll smile :)

May 22, 2012

Facebook Pages Manager – Woohoo!!!

Face book love

Finally!

The ability to manage pages from your iPhone is here!

Mobile technology moving forward the way it is, this is a step in the right direction for the ‘busy busy’ among us!

Facebook have launched the Facebook Pages Manager, available for download on iTunes. I’ve had a little play around with it this morning and it’s really easy to use. Pretty much the same as updating your personal facebook page.

I think for smaller businesses in particular, running a page this way will come in handy with the immediate advance of uploading photos. You can tell all your fans exactly what you are doing, when you are doing it, from your phone. Great for random, spur of the moment encounters!

For the social media managers among us, it is a little slice of heaven as we can update, post and share on our multiple pages. Being mobile we don’t have to be installed in Starbucks with Laptop, we can now do this anywhere. We can now shout ‘Make that coffee to go, Barrista!’

Being a Facebook page admin has never been easier! I’m loving it!

If you want to love it as much go to

http://itunes.apple.com/us/app/facebook-pages-manager/id514643583?mt=8 and download the app for FREE!

Thank you Facebook :)

May 21, 2012

Banana Pancakes with Maple Syrup.

Hands up, i’m not a foodie. I don’t run a blog on how truly scumptious a bit of liver cooked in veals blood is, I can’t point you to nice restuarants in Edinburgh/ London and despite having entensive lessons from a Michelin starred chef and being a runner up in a channel 4 cooking show I’m never going to find the way to any mans heart with my culinary skills. Unless he enjoys his arteries being clogged with chinese takeways and if I’m with THAT guy, it’s your duty to step in and rescue me. Okay, so, we clear? I’m not that into cooking food. But, if I’m in the mood then, well, you’re very lucky because that’s very rare, take FULL advantage of that mood, as I can cook, I just chooooooooooose not to.

I can, however, tell you how to make the food I like to eat. If you’re not a foodie either you’ll be delighted as it’s a lot less cooking and a little more assembling. Before some foodie who double cooks souffle comes and stabs me with a garlic press, i’ll get on with it. Currently i’m into Banana pancakes with maple syrup, convieniently the title of this blog post, who’d have known! The taste of pancakes, bananas and cream instantly takes me back to when I lived in Europe as we used to eat this for breakfast. After a heavy night of partying, we needed something with a higher sugar kick than coffee, the weather was hot so we needed something cool too. If you scrunch your eyes up really tightly and think about it, a banana split is practically a smoothie that hasn’t been smoothied. (I know it’s a long shot, you need imagination for that one) So I like to think it’s healthy, although hehe, we all know it’s a little bit naughty.

For this sugar kick, you will need

Pancakes

Bananas

Ice-cream (wouldn’t turn :( I tried like FIVE times and gave up)

Maple Syrup

Cream – (Really? You need a picture for cream? Think about that one)

How to assemble

Take the ice-cream out of the freezer, you need it soft. Warm the pancakes in the oven, turn them over half way as they go soft on one side. Cut the banana into slices. Take the pancakes out and assemble on the plate, throw (not too roughly, that’s stupid) onto the pancakes, scoop ice-cream out and put on top of pancakes and banana, drizzle (great word) with Maple Syrup, then cover with cream.

Eat, enjoy and undo your jeans.

There are a few caveats you should know. If you go to the trouble of making your own pancakes, tell every one and anyone who will listen. Tweet about it and put it as your facebook status, everyone loves that kinda stuff. If you eat it and can’t move, then don’t. Just stay. Finally, only make this for special people, anyone who isn’t nice doesn’t deserve this. Fact.

Mwah mwah x

May 14, 2012

Random Acts of Kindness.


I am one of life’s sensitives types, a creative, a writer, a pisces, far too sensitive for my own good. I have to admit that despite being in my 30′s, I still haven’t managed to man up about this.

I get upset when people do and say mean things. Mainly because I don’t see the point.  I’m not a mean person. I rarely get angry. Okay actually that’s a lie. I get road rage. I ‘might’ get cross with other motorists, but only if they’re stupid.

So when i’m not screaming at motorists and using more hand signals than a stock exchange trader, I have more fun helping people.

I’m the kind of person who’s going to stop and pick up something that falls, hand it back to you, offer to help, offer a good word, a hug. Alright, I MIGHT even chase you down the street and hand something back to you. I might try and take your photo if you’re standing in the street taking one of your friend. Whether you like it or not. Recently I stopped my car at a crossing for a little boy, who was standing waiting to cross. I kept gesturing that he could and he kept shaking his head. We had this weird little stand off with me waving him across and him shaking his head until he finally crossed….. back over the road he’d already crossed ahead of his mum, who was still making her way down the street. Umm..doh!?

This year especially i’ve had some amazing acts of kindness bestowed upon me (yes it was a ‘bestowed’ moment) and I’ve equally gone out of my way for others. I love that way of thinking that whole ‘paying it forward’ thing. As Tennesee Williams said, (I feel like I should chuck in a quote here) ‘I have always depended on the kindness of strangers’. I like the thought that most people are good.

I’m by no means perfect but in my opinion it’s easy to be kind, you have to go out of your way to be mean, you have to think about it. It requires some effort. Therefore I cannot understand why someone would put the effort into being mean. It’s such a  negative way to spend your time.

But obviously the world is full of good and bad people or we wouldn’t have prisons AND chocolate.

Today, be nice, go forth and bestow kindness on others!!

Mwah x

May 4, 2012

For all you girls who don’t understand Football……

We’re girls, we like pretty things, shoes, boys, clothes and pictures and some of us like to think we have a little bit more knowledge of football than just what David Beckham looks like in his pants.
I’m one of these girls.
I know the off side rule.
Honest.
I do.
With the FA Cup final between Liverpool and Chelsea fast approaching, surprise the guy in your life with your supreme Cup Final Knowledge. Use this pretty picture to roll off snippets of ‘remember that Drogba Goal in 2009? that was a peach!’ and ‘Hmmm shame Lampard got a yellow card in 2008′ they will be amazed and probably buy you new shoes!! Win win!!
And do scroll to the end, there is a naked picture of David Beckham!! Woo Hoo!!!

You had to check didn’t you! Take your filthy mind out of here!
Mwah mwah xx
April 29, 2012

Beautiful You.

I have been writing my top tips for beauty on theswagguide.com and I have to admit it’s not been easy. I’ve had to think long and hard what beauty is, as it means different things to different people. Universally we agree that beauty is known to be mainly – in the eye of the beholder, Skin deep and coming from within. My top tip for beauty is therefore confidence.

The way someone holds themselves, the way they act, the way they are, their very essence can equally be perceived as  beautiful as the way they look. The key to this is confidence. Being confident in who you are is such an important thing and it should be protected.

We can all hang around with people who make us in turn feel confident and good about ourselves and people who don’t. Years ago I read The Celestine Prophecy, a book I loved for many reasons. It talks about intuition, coincidences and how different peoples energies are good and bad for you. We all have people who when we meet, literally seem to drain the life out of us and those who make us happy, shiny and bouncy. The Celestine Prophecy talks about steering clear of the people who drain you and stay around the ones who fill you with happiness. While it may seem a bit ‘new age’  it’s common sense really.

Sometimes, however you can be tied to the people who are draining your energy and walking away may not be so easy. This is no more so apparent than in a relationship.  While relationships have their ups and downs, when a relationship is bringing you down you need to run for your life. Or rather your confidence! When something goes bad it can take your confidence away and if you’re a certain kind of person you start to think you have done something wrong, or you can do something right.

I was reading an interview recently with Marina and The Diamonds and talking of a past relationship she said she always felt unattractive as the guy she was dating basically wasn’t really into her. They broke up eventually and some years later she said she looked at pictures from their time together and felt sad as she thought she actually looked quite nice.

I have so many friends caught in that trap, thinking they can do something to make a person more ‘into them’ but this is such a shame as there is nothing wrong with them. Remember that life is in continuous motion.  Insecurity and fear can leave you stuck in one place, unable to move forward, move on. To move on you need to be confident. When you are confident in yourself you are winning.  I’ve said before my confidence is my biggest asset, without a doubt. I truly believe it’s the key to happiness so keep yours at all costs.

Confidence makes you beautifully You.

Mwah mwah xx

April 27, 2012

LDN.

The song by Lily Allen and the town are two favourites of mine. The song because it’s catchy, happy go lucky and Lily Allen, (always a good thing in my books). The town because it’s my home town.

Even as a child I always thought growing up in London was pretty special. I used to think I could have been born anywhere in the world and I was lucky enough to be born in the UK’s capital city. A city with opportunities on every corner. As a child I would be taken to visit friends in the country and wonder what on earth they did with all their time. All they had were fields to play in, it looked so boring. Whenever anyone finds out i’m from London, their eyes light up. ‘Oooh London’ they say. Most have never been, which always surprises me as I take the city for granted.

I had many teenage years singing on the underground trying to be discovered, tap dancing my way with my besties around places most of you know as Tourist attractions. We used to busk in Trafalgar Square and launch into street theatre in Covent garden, any where and every where we felt like it. The city was one big playground.

In my twenties I grew bored of it, i’d spread my wings beyond its buildings and traffic and saw life with new eyes, Europe was the place to be I declared and headed off. For some strange reason, years later, I ended up in Scotland.  (Still wonder why some days) and London is now a city I visit but still very much my home town. As I step out into the city daylight, it always seems sunny, there’s always some action, some hurry, some frenetic energy I love. Pushing my way through the underground in rush hour, meeting friends in bars or parks, grabbing a coffee and shopping, it’s back to being shiny and fresh to me.

Running along Liverpool Street this morning with a freebie magazine over my head to shield me from  the rain, laughing with my friend on my way to work I realised I love London town, with a capital L.

April 24, 2012

Kaleidescope Eyes

When you look at the picture on the Left, what do you see first? Do you see the young lady or the old lady? Whether you realise it or not at first, there is indeed a young lady AND an old lady in the picture. To see the second image you need to actively look for it. You have to let the original image go to see the second one come through.

This picture is a well known optical illusion.  I found it in a book I am reading called ‘The 7 Habits of Highly effectual people’ it’s a book that along with ‘Awaken The Giant Within’ I will not read fully. I will not be a highly effectual awakened giant, I am very much a disorganised small person. I am happy to be so in all honesty, I like things to flow, while I love to learn I have to learn my lesson in my own time. Hence me reading this book, while I won’t read it fully, I have picked up tips already.

In the book the author talks about perception and his first lesson to instill upon us wannabe effectuals is to throw our perception of things wide open. think outside the box. Don’t just read this book he says, study this book as if you are going to teach it to someone, that way you’ll process it differently.  He makes a good point about perception.

Perception is a powerful thing. Our perceptions are learnt from experiences. He gives a few examples of situations where the initial perception of a situation is thrown wide open by a simple sentence that turns it on it’s head. One is where a guy comes into a busy subway carriage with two noisy fighting and screaming children and sits, seemingly oblivious to their riotous behavior. The whole carriage shoots the guy dirty looks until one of them eventually says to him, ‘Hey Sir, can you please look after your kids’. The guy then says, he’s just come from the hospital where his wife has died and he’s not sure what to do. Immediately the whole carriage changes its perception of the two little boys, who have just lost their mother. It’s an extreme example I know but it shows how our perception of a situation can change in a split second. I’m sure you can think of many occasions where you’ve looked at something and thought it would play out a certain way. While the odds roll in the favour of the boys being naughty and the father ‘lazy’ life has many surprises in store for us. Just as some of us see the old woman, and some the young woman, although we are both looking at the same picture, we’re seeing different things.

Do you ever truly look at something with your eyes wide open, and are able to watch the scene change before you like a kaleidescope?  How long does it take you to accept there are two women in the above picture? It’s the same picture with two different outcomes. Are you looking for the surprise and are you ready to accept it? How tied to your initial assumption of things are you? Are you a fixed thinker or are you mutable thinker? So many questions!!

April 21, 2012

Susi Jones’ Swag Guide

Have you met Miss Jones?

WAG

Susi Jones, WAG

My favourite part of being a writer is creating characters, they just drop into my head and I get an image of them doing something funny and we’re off. I tap away at the keyboard or write with a pen. Pages later I resurface, in a daze and read back the adventures we have been on. I believe lots of writers and creatives do this, or maybe I really am a genuis, you decide!

Susi Jones has hung around me for a while. She’s a character I know well. A little bit of an alter ego perhaps? Though I’m not sure if that’s a compliment to me, or her! Susi Jones as you can see from the pictures is far more glamorous than me. Susi is an English WAG who has moved to Scotland and has started the SWAG Guide, a guide to nurturing your inner WAG. She will be dishing out beauty and fashion tips, tricks and advice at The Swag Guide There will even be the odd interview. Oh yes, The Swag Guide is going to be fun!

Further information on Susi can be found on The Swag Guide, which is due to launch in the next few weeks. But just before I sign off, here’s Susi in her own words….

“Hiya!! I can’t wait for you all to drop by my little site and learn how to nurture your inner WAG.  It’s going to be so much fun. My Lee, I do love my Lee, is excited too, he said he thought I might stay out of the shops more now but I put him right on that. I said, ‘Lee, Babe, these girls NEED me to be in the shops.  It’s our right as women to look the best we can at all times, and we have to know the best fake tan, the best hairdressers, the best eyeshadow, the best jeans, the best asymmetric layered top, it’s as  important as the premiership league final Babe’ And he nodded. As a top footballer, Lee understands about fashion and he wants to get involved, bringing the boys a little bit of fashion advice too, and maybe some football news! I’m really lucky he’s my man and that I’m a WAG, but I believe everyone has an inner WAG they need to nurture and bring out from underneath bad hair and make-up, so I’m really excited about bringing you The Swag Guide! See you all soon, Mwah mwah xx”

April 19, 2012

Being Sad.

I am driving in the car, the radio is playing, something is said and I laugh along to the presenter. I drive along, stop at lights, indicate left and when the lights change I move forward to turn and it hits me. Not a car, truck or anything like that but it feels like it. It’s just this massive wave of sadness. I have to stop the car, I indicate and pull over. Turn off the engine and just sit there for a second. I don’t really know what to do. Should I cry? Phone a friend? Call myself a donut, pull myself together and drive on? I opt for ‘phone a friend’

‘Hey’

‘Hey hun, how are you doing?’

I sigh. I am sighing alot lately.  ’Not so great just this minute’

‘Awww hun, I wish I was there, I’d give you the biggest hug!’

I smile and there is a tear, or one hundred, at these words. And then I stop and wonder what on earth I am doing because I’m not a crier, a negative or a dweller. I’m a logical person! A positive! An optimist!  My friends and I have coined the phrase  ’high-polar’, meaning we’re sunny side people, a little hyper, looking for fun and sidestepping negativity.  I like being a high-polar, always have, always will. I can always see the silver lining, or cheer someone up, I like doing it. But when you are that person, when you’re running around saying ‘lifeissofreakingawesomedontstopmenow’ and life stops being so freaking awesome for you, when do you get the chance to say, ‘Actually, I’m really very, very sad how that worked out and I want to sit on my sofa, in my pj’s, watching Bridget Jones, eating pizza, licking  ice-cream off the back of a spoon, sighing about Ryan Gosling and not washing’. When you’re the ‘go-to’ person where do you ‘go to’ to be sad? I have learnt two things.

First thing my friends have taught me lately is that no-one expects me to be wonderful and ‘shiny happy’ all the time. Apparently I’m a bit annoying when I’m too ‘high-polar’ anyway, a bit like Elf. It’s okay for me to cry and say ‘I feel very small and unsure right now’

Second thing is that when you are sad, you have to BE sad, there’s no point trying to be happy when you’re sad, it just seems to make you sadder. You need to pull your car over, cry, have snot and mascara trickle down your face, wipe it on your sleeve because you have run out of tissue and sit at your desk all day with one sleeve rolled up and tell anyone who asks that it’s the new fashion.

You have to do this. Why? Because it’s good to know that you went out there,  lived fully and passionately, you dared to believed, and you were just doing what you do. You could not do it any other way! So maybe this won’t be the last time I sit in work with a sleeve rolled up, but isn’t it all part of the lovely big, exciting journey that is life?

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